Part-time marketing leader (CMO)

Is your agency running your marketing?

A part-time CMO owns the plan and the numbers, directs your agencies and specialists, and takes marketing off the CEO's desk.

  • One plan and one budget
  • Agencies directed
  • The numbers reported
Brief us on your marketing

No search fee. Reply within 24 hours, Monday to Friday.

A senior marketing executive by a window in a bright Dubai studio office
400+curated executives in the UAE collective · embedded within weeks of the brief

Our fractional CMOs have built brands at

UnileverProcter & GambleCoca-ColaPepsiCoEmiratesChalhoub GroupNikeL'Oréal
The problem

Sound familiar?

  • Each agency sets its own plan.
  • You cannot trace the spend to revenue.
  • Marketing decisions land on the CEO's desk.
  • Reports arrive, but nobody owns the number.

Agencies deliver work. They do not own your plan. A part-time CMO does: one plan, one budget, agencies directed and the numbers reported.

What changes

Marketing spend you can trace to revenue

Today

A plan set by each supplier

With a part-time CMO

One plan and one budget

A single marketing plan, owned by a leader rather than spread across suppliers.

Today

Agencies briefing themselves

With a part-time CMO

Agencies directed

Your agencies and specialists briefed, managed and held to the plan.

Today

Spend you cannot trace

With a part-time CMO

The numbers reported

Marketing reported in numbers, and taken off the CEO's desk.

Brief us on your marketing

No search fee. Reply within 24 hours, Monday to Friday.

How we solve it

A CMO who owns the plan, so the agencies follow it

Agencies run your marketing when nobody senior owns it. A part-time CMO sets one plan and one budget, then holds every supplier to it.

  1. First

    Set one plan and one budget

    What marketing is for, where the money goes and how it is measured.

  2. Then

    Direct the agencies

    Agencies and specialists briefed, managed and held to the plan.

  3. Ongoing

    Report in numbers

    Spend traced to pipeline and revenue, reported monthly, and off the CEO's desk.

Senior, and done it before

Leaders from our curated collective of 400+ who have held the role and solved this problem before.

Inside your business, part-time

Half a day to three days a week, working with your team and owning the outcome. Not advice from outside.

No long commitment

Contracted business to business on one month’s notice. No visa, no permanent seat on the payroll, no end-of-service liability.

Built for owner-led UAE businesses with five or more people.

The comparison

A fractional CMO, a full-time hire or a consultant

Three ways to bring in senior help. Only one owns the problem until it is fixed.

RecommendedFractional CMO
Full-time hire
Consultant
What you get
Fractional CMO · RecommendedA senior leader inside the business, owning the problem until it is fixed.
Full-time hireThe same seniority, at a full-time salary whether the work needs it or not.
ConsultantAdvice on one specific question, at a premium day rate.
Who does the work
Fractional CMO · RecommendedThey do, alongside your team.
Full-time hireThey do, once the search and the notice period are over.
ConsultantYou do. The recommendations stay with you to deliver.
Cost
Fractional CMO · RecommendedOur engagements typically run 30 to 60% less than a full-time hire.
Full-time hireA senior package, plus visa, insurance and end-of-service liability.
ConsultantPremium day rates, which add up fast for anything ongoing.
Commitment
Fractional CMO · RecommendedBusiness to business, on one month’s notice.
Full-time hireA permanent contract.
ConsultantA fixed scope. More work is a new proposal.
Best when
Fractional CMO · RecommendedYou need the problem owned and fixed.
Full-time hireYou can keep a senior leader busy full time.
ConsultantYou need one specific answer and will pay a premium for it.
Brief us on your marketing

No search fee. Reply within 24 hours, Monday to Friday.

How it works

From the brief to the match

  1. STEP 1

    Tell us the problem

    A short brief, read personally.

  2. STEP 2

    Meet your shortlist

    Leaders from our collective of 400+ who have solved it before.

  3. STEP 3

    Embedded within weeks

    Business to business, on one month’s notice.

Your brief

Tell us what is not working

A few questions on the business and the problem. Every brief is read personally, and we reply within 24 hours, Monday to Friday.

  1. We read your brief and reply within 24 hours, Monday to Friday.
  2. We come back with leaders from the collective who have solved this before.
  3. No search fee. Business to business, on one month’s notice.
Step 1 of 3About 3 minutes

Where to reach you

So we can come back to you with names, not a form reply.

We reply to this address within 24 hours, Monday to Friday. Every brief is read personally. No newsletter, no list.

If you stop before sending, we may keep what you have entered so far so the team can pick your enquiry up with you.

We ask for a number because the fastest briefs are settled in one short call. We will not add you to a list or pass it on.

No search fee.

What an engagement costs, plainly.

  • Priced on time and scope, not on a salary.
  • Our engagements typically run 30 to 60% less than a comparable full-time hire.
  • Business to business, on one month’s notice.
Questions

Before you brief us

Within weeks of the brief. Tell us the problem and we come back with leaders from the collective whose experience fits it.

An engagement is priced on time and scope, not on a salary. Our engagements typically run 30 to 60% less than a comparable full-time hire. There is no search fee.

Most engagements run half a day to three days a week, set to what the problem needs and reviewed as the business changes, contracted business to business with one month's notice either way.

Neither. The leader works inside the business, part-time, owns the outcome with your team and stays on to run it, without a visa, a permanent seat on the payroll or end-of-service liability.

Part-time marketing leader (CMO)

Marketing spend you can trace to revenue.

Tell us the problem. We come back with leaders who have solved it before.

Brief us on your marketing